February 17th, 2012 by Matt Haff
Responsive design is the new buzz name for fluid layout, which has been around for more than just a couple years. Too many graphic/web designers use their knowledge of print design as a basis for how to design for the web. This has caused the web to become a fixed width layout when in reality there are hundreds of different screen sizes and browsers. With the introduction of mobile browsers a few years ago this number has shot through the roof and there is no possible way to ensure that your website loads properly on every device.
The solution is responsive web design, which loads the same website across multiple devices, screen sizes & browsers and automatically adjusts the site to fit on that device. It’s crucial that we don’t just think about how it looks but also how it works. Responsive web design needs to go hand-in-hand with quick loading sites, web standards and a good content strategy.
Just because a screen size is larger doesn’t mean that it’s on a computer with a broadband connection. The iPad when browsing as landscape is 1024px wide, the same width as a desktop browser but may be via a 3G or slower wifi connection.