It’s Not About Your Website
May 26th, 2009 by Matt Haff
Just read this great post by a fellow blogger about how unimportant your churches website is. Yes, you heard me right… Your website is NOT important. It’s about the content, the message that you’re trying to convey. People don’t care where they get the information as long as they get it.
Instead of making your site a destination, meet people where they are. Meaning connect with people on Facebook, Twitter, MySpace, Flickr, etc. The list of places that you can connect goes on and on, you don’t have to be up to date on everything new that is out there. As long as you’re taking action towards meeting people where they are then you are headed in the right direction.
You don’t get The Unchurched interested in your church by sitting inside the walls hoping that they will come, what makes you think that getting them to your website is any different? You need to reach out to the outside world, and you should use the tools that Unchurched people are already using in order to connect with them.
Nobody Cares About Your Website
